Adobe
Creating digital artwork for industry leading campaigns.
Strengthening brand expression for results.
ABOUT
GHO Sydney set up a team directly with Adobe to create all artwork for thier Experience Cloud campaigns in the Asia pacific region.
Adobe’s experience cloud has a range of software with strong data management and project management capabilities. This suite is sold to large companies and requires executive level sign off before use. Our artwork needed to showcase the features of the products for the decsion makers to understand the power of Adobe’s tools. The roll-out needed to be unique from the other campaigns Adobe ran, but still stay within the boundaries of its strong brand. Over my time with GHO we designed countless campaigns working with Adobe’s marketing team and strategists.
CLIENT
Adobe
TEAM
GHO
DISCIPLINES
Digital design, Artwork design, Brand management, Idea generation, Video editing, Animation
Clear and simple UX designed for Surgeons who are new to PAS.
Surgeons dont have much time for management. The goal was to make important information (eg. budget) easy to access and manage. This needed to work similairly with Medtronic TM’s who would be providing that information. The UX followed suit and delivers simple navigation for surgeons to jump between Overview, Solutions, Files and Team Chat.
Working with the health industry to create a powerful, but viable product.
The health industry is a slow moving beast that takes time to warm up to new ideas. To make this digital product a reality the team had to be very cognisant of health guidelines and Medtronic’s needs. To see more of this project’s design check out the figma file below.
Want to see more of this project?
Let’s chat.
97lukealexandersmith@gmail.com
+61 499 790 953
Based in Sydney.